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<Research>BOCOMI Hikes EAST BUY's TP to $14.9 as Core Livestreaming Operation Data Improves
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BOCOMI released a report noting that the data of EAST BUY (01797.HK)'s core livestreaming operation has improved recently. The return of Sun Dongxu to the livestreaming room signaled a positive return to normalcy for the company's operations. It is expected that the company may gradually return to a stable growth trend after the financial data bottoms out in FY25.

The broker raised its target price for EAST BUY to $14.9, while keeping the Neutral rating unchanged as the short-term impact of investments on profits remains to be seen.
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